Dr. Hayes Blog

Jerry Hayes, OD presents a variety of tips and tactics designed to
bring more dollars to your bottom line. You are invited to
comment on the topics we cover.

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Vision Council Reports Independents Are Taking Share From Corporate Eyecare

By Jerry Hayes OD | 9/22/2009 - 8:04 am

Things I Learned From The ClearVision Optical Sales Meeting

I recently attended the annual meeting for ClearVision Optical to serve as an industry panelist for their national sales force.

I was very impressed with the energy of the meeting and would like to offer my sincere thanks to CVO president David Friedfeld for the invitation.

A top ten frame company, ClearVision has




Shifting Patients From The Senior Doc To The Junior Associate

By Jerry Hayes OD | 9/8/2009 - 9:16 am

Dear Jerry,

I am the owner of a practice that will produce collected gross revenues of about $1.5 Million in 2009. Our net is 33% and that includes paying my two part-time associates.

I'm 50 years old and feel like I am carrying too much of the patient care load. I would really like to cut back, but not have a large decrease in pay.

Do you think I am ready for a full-time associate? If so, how can I reimburse the associate fairly




Million Dollar Solo ODs Speak Out

By Jerry Hayes OD | 9/1/2009 - 8:29 am

Can One OD Really Produce $1 Million Per Year?

Dear Jerry,

I opened cold last year in a small town with two big companies and nearly all my patients are on vision plans.

Although I am working very hard, I don't see how it is possible to