redtraynetwork.com

  • home
  • dr hayes blog
  • forums
  • articles
  • podcasts
  • about us
  • contact
  • sign in
  • sign up
  • search
 

The Case For Including Staff Salaries In Cost Of Goods

By Jerry Hayes OD | in
  • article discussions
| 8/5/2010 - 11:07 am

Dear Jerry,

Your writings have been a major influence on how I manage my practice but, I question why I should include my optical staff salaries under cost of goods when calculating my overhead expenses.


You seem to stress this more than other consultants. Are there any other resources or schools of thought this topic?


Thanks,

Patrick Pirotte OD


Dear Pat,


Thanks for the question. The overhead ratios that I developed through the years tend to correlate very closely with the data put out by both the AOA and the CibaVision Essilor MBA program.


What I try to do is speak and write on topics that help private practice OD’s think about how these ratios affect their overhead and ultimately their practice profits.


Staff Expenses And Cost Of Goods


The reason I stress the overhead allocations between staff and cost of goods is because I feel practice owners can make better business decisions when they truly understand where they are spending their money.


Let me use the following example to illustrate.



View This Article

  • Login or register to post comments
david0412's picture

MD/Optician partnership

david0412 - 08/06/2010 - 20:26 pm

Hi Jerry,

I am an optician in a 50/50 partnership with an MD in an optical. His medical practice is a separate practice from the optical practice.

The optical practice is responsible for my salary and one full time licensed optician. After all costs are paid, the MD and myself split net profit as a monthly dividend.

My questions are: 1. Is my salary to be considered staffing or "Dr" compensation.

2. How do I record the MDs net income/my net income/ and my salary. I have been breaking down the net income as my salary and our combined dividend income.

I have further broken out the Dr's income under net profit. Doing it this way makes it seem like the MD net income number to be low in ration to total net income.

Sorry about the long disertation.

Thanks, David

Jerry Hayes OD's picture

Your question is a good one,

Jerry Hayes OD - 08/08/2010 - 09:51 am

Your question is a good one, and my best advice is sit down with your CPA or an experienced eyecare consultant to talk through the options.

At first blush, I am not sure it works to apply the Hayes 7 Key Expense ratios to the optical side of your practice...

One big reason is that I assume all of your income is for the sale of product versus an OD practice that would have a large component of exam fee income in addition to product income.

IMO, your base salary before profits is a legitimate employee expense as you would presumably have to hire someone to do that work if you weren't there. Correct?

If that is the case, I would NOT agree with the way you are allocating your salary in Q #2.

I think the amount you and the MD split 50/50 as co owners is the profit.

nickandlaura's picture

"Optical Staff"

nickandlaura - 08/05/2010 - 14:25 pm

My understanding of this definiation from the MBA program is that this includes only optical staff that are hired specifically to run in-house lab equipement (at least primarily).

In other words... Opticians employed to dispense and do frame selection duties would still be counted under traditional staff expenses.

This is how it makes since to me.

If we didn't have an in-house surfacing equipment (or an employee specifically for that) and outsourced all of it we would still have the traditional expense any other office would have with opticians.

Jerry Hayes OD's picture

Nick, you are correct. This

Jerry Hayes OD - 08/06/2010 - 08:54 am

Nick, you are correct. This only applies to the prorata portion of the time the employee spends in the lab.

For example, if a $30,000 per year employee spends 100% of their time cutting and edging, I say put 100% of their salary in cost of goods.

If the same employee only spends 50% of their time in the lab, put $15,000 in cost of goods.

As you point out, you wouldn't have to pay that salary if you out sourced all your lab work.

Thanks, Jerry

Public Forums Disclaimer: All content, information and opinions presented in the Red Tray Discussion Forums are those of the authors of posts and messages and not of Red Tray's. Red Tray does not guarantee the reliability or accuracy of the material presented. The material is published "as is", and does not represent the views and opinions of Red Tray. Red Tray merely provides a space for its users to express and exchange their own opinions. Any reliance upon the material presented in these forums shall be at the user's own risk. Red Tray and its owner organizations bear no legal liability for discussion results. Click here to view the full disclaimer and conditions of use.

my account

  • Create new account
  • Request new password

    hot forum threads

    • Getting In Sync With Your Staff
    • How Low Fees Can Cause You To Lose Patients
    • Focus On Getting Better
    • How Does VSP Affect Cost Of Goods Expense For ODs?
    • 5 Tips For Creating Great Practice Goals in 2012
      Access All Forums...

      newest articles

      • Getting In Sync With Your Staff
      • How Low Fees Can Cause You To Lose Patients
      • Focus On Getting Better
      • How Does VSP Affect Cost Of Goods Expense For ODs?
      • 5 Tips For Creating Great Practice Goals in 2012
      • Is 26% Too High For Staff Expenses?
      • A Thanksgiving Message From Jerry Hayes, OD
      • Businessweek Reports Impulse Shopping Is Down
      • What Goes In General Office Overhead?
      • Bonus Program To Encourage Multiple Eyewear Sales
        Access All Articles...

        article topics

        • Buying Or Selling A Practice
        • Frames & Dispensary
        • Managing Your Money
        • Marketing/Advertising
        • Office Space: Renting & Owning
        • Partners/Associates
        • Practice Overhead
        • Practice Profitability
        • Saving Money With Red Tray
        • Staff
        • Surveys
        • User Info

          authors

          • Jerry Hayes OD
          Essilor

          CooperVision

          Charmant


          Home  |  About Us  |  Discounts  |  FAQ  |  Contact Us  |  Membership Is FREE – No Minimums. No Contracts.
          Vendor Login  |  © 2012 Red Tray, A Division Of HMI